Use Facebook to Attract People to Your Blog Today
Facebook is the second-most visited site on the web globally and in the U.S., according to the Alexa ranking service. Only Google gets more visitors. The average user, Alexa reports, spends an...
View ArticleHow to Create Easy-to-Implement Website Content That Converts
If you’ve been around the online marketing world either as a marketer yourself or as a small business owner, you’ve most definitely heard the saying “content is king” more than a few times. But what...
View ArticleDo You Really Need a Mobile-Friendly Site?
How important is it that your site be mobile-friendly? Do you really need a mobile website? Mobile devices have taken over and with Google’s latest algorithm change set to take over on April 21, all...
View Article3 Website Updates You Need to Make ASAP
In presidential politics, there’s one saying that rules them all: “As Iowa goes, so goes the nation.” In the SEO, marketing, content, and really, the entire business worlds, the saying is more like,...
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Top 7 Misconceptions About Web Design
These days, most of us know just how important having a good website is for a business. Poor web design can turn customers away, and not having any web presence at all will make your business look...
View ArticleTransform Your Boring Office Space into a Reflection of You
Spending long hours at the office but looking at nothing but industrial, boring beige walls? Does your cubicle look uninviting? Wish you could bring some style to your work space and create a look that...
View ArticleFun Summer Marketing Ideas
Ah, summer. A time of beaches, hot dogs, breezy novels, ice cream, fireflies, road trips, and, if you live and work in Texas like we do, buckets full of sunblock. But if you own or handle the marketing...
View ArticleWhy You Should Have a Do Not Do List
To say that we have a tortured relationship with our checklists would be understating the case. In fact, our daily lives are often dictated by the items featured there. We get little endorphin hits...
View ArticleBeyond Twitter: Content That Will Grow Your Business
Chances are, you’ve heard once or twice (or a thousand times) that your business should be on Twitter — and Facebook and Pinterest and Tumblr and hey, why not YouTube too? But establishing your brand...
View ArticleWhat To Do When You Can’t Figure Out How to Fix It
You know the feeling: you’re just sailing along, doing your own thing, scrambling from one task to another as you try to keep your business afloat (and thriving). And then you open your inbox and...
View ArticleAttracting a Younger Workforce: What Really Matters
It takes employees of all generations to make a business succeed, but younger employees often bring a sense of passion, purpose and motivation that can serve your business for years. However, the...
View ArticlePeriscope & You: How to Use Periscope for Marketing
If there was one new app that had buzz over the summer, it was Periscope, which added ten million users in the first four months of its existence. The creators describe Periscope by saying that it...
View ArticleTake Advantage Of Data Visualization With These 5 Tools
Any successful business tracks a wide variety of data in many different ways in many different areas. Decision makers can’t make wise decisions without information, which is provided from actual data....
View ArticleMarketing: Where Should New Companies Start?
As a new business, you know that you have to put your name out there and market yourself, but it isn’t always clear which steps you should take to promote your new business. Between Twitter, Facebook...
View ArticleOpen Me! How to Lure People Into Opening Your Marketing Email
Email marketing is one of the most powerful forms of marketing around. With a good mailing list in your hands, you have direct access to a potentially engaged customer base, which you can incentivize...
View ArticleMarketing: Where Should New Companies Start?
As a new business, you know that you have to put your name out there and market yourself, but it isn’t always clear which steps you should take to promote your new business. Between Twitter, Facebook...
View ArticleOpen Me! How to Lure People Into Opening Your Marketing Email
Email marketing is one of the most powerful forms of marketing around. With a good mailing list in your hands, you have direct access to a potentially engaged customer base, which you can incentivize...
View ArticleWearing Many Hats: Support Your Employees in a Startup Environment
Shockingly, nine out of 10 startups fail. For some it’s because they’ve lost focus, others find that there’s no market need for the product. In many cases it’s because of scaling too quickly. Don’t end...
View ArticleYour New WordPress Site: Custom Designed or Pre-Designed Theme?
Ah, it’s time for a new website… You likely have more options now that you did the last time you had your website designed. How do you want to preset your brand? How can you get the most bang for your...
View ArticleMilking the Millennial Marketplace
Because their experience has been drastically different from any of the previous generations, millennials collectively hold different mindsets pertaining to life. Many of them followed the advice of...
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